Seeking Some Inspiration? 3 Books for Women in the Trades


Jessica Brant
September 24, 2019
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Home service industry expert and Women in HVACR Board Member Colleen Keyworth is always on the go. Her HVAC marketing projects take her across the country to interesting trade shows and events. And as Keyworth’s career has grown, she’s grateful to have had the opportunity to exchange knowledge and resources with some of her mentors in Women in HVACR. She takes pride in passing those points along to the next generation. 

With Women in HVACR’s 16th Annual Conference approaching, we thought we’d share a couple of Keyworth’s favorite books for women in HVAC, electrical and plumbing looking to build their careers and confidence levels. 

Nice Girls Just Don’t Get It
by Dr. Lois Frankel

New York Times bestselling author and executive coach Dr. Lois Frankel has toured the globe as a public speaker discussing thought leadership with corporate and nonprofit audiences. This week, she’ll be addressing over 200 women at the sold-out Women in HVACR Conference as the keynote speaker. In Nice Girls Just Don’t Get It, Dr. Frankel helps women win respect in their professional and personal relationships. The biggest reward? Empowerment. 

Sharpen Your Positive Edge by Tina Hallis

If you’re an HVACR, electrical or plumbing technician, your duties are already stressful enough. 

With few idle work hours, there couldn’t possibly be time to worry about the small things, right? Wrong. You’re always having to think ahead. Whether about family matters or job-related issues, a disruptive thought could throw you off at any given moment. Luckily, there’s a read  that can ease the tension. “The exercises in Sharpen Your Positive Edge have really helped me reset my focus,” Keyworth says. “Sometimes it’s easy to allow a single moment to bring down your day, and Tina really helps with finding your balance so you’re not hyper-focusing on the things that could go wrong.”

Girl, Stop Apologizing
by Rachel Hollis

How many times a day do you say “sorry” for things that aren’t your fault? It could be one too many, and it’s a habit that’s hard to break. In this motivational book, business owner of The Chic Site and mom of four Rachel Hollis helps women concentrate on their powers and not their problems by drilling the belief that hope is a plan that must be set in motion. “Rachel writes about things you hear a million times, but she has a way of delivering them that connects with my own story, and that is pretty special,” Keyworth says.

Dive into any of these reads lately? Have a question about the conference or keynote speaker? We want to hear from you on Twitter! Tweet us with your questions and we’ll try to answer it!

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